HARMLESS HARVEST
‘SPOONING SEASON’ DIGITAL CAMPAIGN
We turned cuffing season into *spooning season* to feature Harmless Harvest’s dairy-free yogurt. For this quirky innuendo-filled campaign, we partnered with theatrical comedian Megan Stalter to deliver different spooning techniques. We even created a custom 60 inch spoon pillow to feature in the videos and give away to fans. It was very cuddly.
AdWeek: Harmless Harvest Invents 'Spooning Season' to Hook Up Consumers With Plant-Based Yogurt
Refinery29: Meg Stalter Just Wants You To Spoon With Your Friends